Fans were racing to get a piece of Nipsey Hussle’s posthumous collaboration with Puma. The capsule collection, designed by the late rapper prior to his death, debuted on Sept. 5 and officially sold out a day later.
100% percent of the proceeds from the sale of the PUMA x TMC Collection will benefit the Neighborhood Nip Foundation. The organization, founded by Hussle’s family, is on a mission to continue Hussle’s legacy by “empowering the South Los Angeles community and neighbourhoods alike across the globe.”
Hussle broke down the collaboration during an interview with Power 106 weeks before his death. “It’s two sides to it,” he explained. “One side, I’m a brand ambassador for Puma. The other side is a collaborative project with The Marathon [Clothing] and Puma. We’re going to do multiple collections but the first one drops fall 2019, like around September. It’s going to be shoes, apparel, [and] a few accessories.”
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PUMA x TMC 🏁 _ Nipsey Hussle was a visionary who always put his community first. 100% of the net proceeds from this collection, which was designed in partnership with him, will go to the Neighborhood “Nip” Foundation. We know he wouldn’t want it any other way. #TheMarathonContinues Note: the collection is almost sold out.